Introducing actual k-beauty to the US for the very first time. Trending today, in Korea.
Trending today, in Korea.
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We curate cutting-edge products that you won't hear about until next year. Get them before the world catches on.
We're insiders — not influencers. Half of us sit in Seoul and work directly with Korean brands.
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Partly located in Korea so we can work directly with brands.
We didn't originally set out to be the most economical k-beauty option. It turns out that other retailers work with middlemen.
Our approach is different. Part of our team is situated in Korea and works directly with the brands that are trending in Korea today. Our approach gives these brands a chance in the US market and cuts out the middlemen.
In shockingly short supply — A company that's quality-driven.
Too often, the k-beauty you see online doesn't resemble the reality of the Korean market. Most products aren't available in the US. And the few real k-beauty products that do make it here are often years late and overpriced.
We're bridging the gap with the best products that are actually trending in the Korea today. Seoul Beauty Club is the next best thing to boarding a plane to Seoul, Korea.